Adidas Originals NMD The Past Empowers The Future

Driven by a desire to experience. Inspired by the past but always looking to the future. When constantly on the move, objects bring meaning to a high-paced life. The adidas Originals NMD joins this selection.

Designed for a nomadic lifestyle without boundaries, the NMD fuses iconic adidas Originals DNA with breakthrough technology from today. Micro-engineered BOOST and Primeknit fabrications meet a bold visual language that pays homage to innovation moments from the brand’s collective memory. The result is a fearless new silhouette driven by adidas’ pioneering archive that defines the shape and style of today.

Referencing progressive adidas styles like the Micro Pacer, the Rising Star, and the Boston Super, the NMD gives archival elements a modern context jolting the iconography surrounding adidas’ most celebrated products and merging them with unparalleled 2016 engineering. Continue reading

Nifty Christmas Gifts for the Men in Your Life

Christmas is just a couple of weeks away yet, if you’re like most folks, you’re probably only half-way done with your holiday shopping. Yes, it takes clever planning figuring out the best gifts for people you love at prices that won’t put you in hock.

This is especially true when shopping for the men in your life, be they your husband, father, brother, male buddy or your current squeeze. Putting a lot of thought in your choices can be a tad challenging, more so when you need to watch your budget.

Well, has it occurred to you that going back to the basics takes the stress out of picking the perfect gift for them? Think classic, enduring, and timeless such as well-crafted men’s accessories by long-established gentlemen’s label, McJim Classic Leather. Continue reading

The Only Ribbon that Ties Families Closer During Christmas

The holiday season is the time to hang your Christmas ornaments and play your favorite holiday tunes when family and friends get together. But while you’re making your home more festive and exciting for the holiday season, receiving a box of treats is still perhaps one of the most anticipated activities.

What marks Christmas is the series of feasts that are meant to bring family and friends closer. And no meal is ever complete without a Red Ribbon product.

“Christmas may seem very merry with presents under the tree. However, this season is all about sharing, and nothing is more memorable than sharing special moments with people closest to you,” said Zinnia Rivera, general manager of Red Ribbon.

She added, “This is where Red Ribbon comes in while people may serve different types of food during family reunions, Red Ribbon never misses the dining table especially during the holidays as it brings the family closer.” Continue reading

Pony Footwear Presents Its Own Campus Ambassadors

American shoe brand Pony Footwear has just embarked on a nationwide search dubbed “Get Scouted” to find youngsters who embody the brand’s quirky, independent spirit, and its “Let’s get it on” attitude. Scouring the campuses in Metro Manila and in some parts of the country, Pony has handpicked the crazies and the misfits, the artists and the dreamers, whose personal style fits the brand’s own image.

As style ambassadors, the handful of youngsters chosen embody what it means to be a style-setter and a role model to their peers. At an age where fitting in is imperative, these style ambassadors not only possess an independent sense of fashion, but they’ve also shown that one can do away with peer pressure, and being one’s self and being different isn’t bad. One does not have to sacrifice personal style and their own pursuits and interests to be “one with the crowd.”

Their strong sense of style and strength to be themselves are what stood out among this group of brand ambassadors. They are:

Patrick Lutz: Hailing from Davao, this 19-year-old model student is taking up BS Computer Engineering at the Ateneo De Davao. This good-looking Filipino-German teen is adventurous and is into cross fit. But more than that, he volunteers for an NGO.

Arabelle Licayen.  Another Ateneo De Davao student, this 19 year old is taking up BS Entrepreneurship. She is a professional cosplayer who loves otaku and J-Pop culture. She is learning how to play the bass, and is recruiting members to form her own band.

Jandall Go. The 20-year-old Cebuano is a University of San Carlos student who is taking up Psychology. He dances and plays basketball, and posts videos on his YouTube channel in his spare time.

Maria Gigante. Only 20 years old, this University of San Carlos student already has experience being a host, and an MTV Exit ambassador. She volunteers for Gawad Kalinga and is a model and university council member as well. This well-rounded beauty speaks Mandarin and Latin.

Bianca Reyes. This 20-year-old from Manila is a Mapua Institute of Technology student taking up IT. She is a varsity player for volleyball and is a beauty queen as well. Her strong personality makes her a fighter, despite considering herself an underdog.

Andrea Tuason. This 18-year-old National University student is a thrill-seeker and an outdoor enthusiast. She also loves to curl up in bed with a good book at times. She is into classic rock music, and enjoys playing guitar, drums and the harmonica. Continue reading

BMW Lifestyle Rounds Up the Ultimate Essentials for Every Holiday Season Getaway

BMW finds the exploration of car technology as exciting as influencing customers to experience a new form of pleasure. At BMW, customers can discover a selection of premium lifestyle products that suits every season and gives the feeling of joy that the brand is known for.

As the year draws to a close, BMW raises the holiday cheer with a host of must-haves that are sure to complete the Christmas season.

Any adventurer would agree that packing the essentials sets the tone for any impending trip. Without a trusty bag to match a quick flight or a long drive, travelling can become quite a challenge. The BMW Modern Sports Bag redefines practicality with a roomy main compartment, wide side pocket with special sections, and flexible shoe pocket with ventilation mesh to maximize the convenience en route to what could be the best escapade yet.

BMW Metal Sunglasses

BMW Metal Sunglasses

While the majority is heading for an out of town destination, some would opt to relax in a hotel in the city or spend a day in the metro with the family. Wherever the holiday pursuit may be, BMW’s Premium Sunglasses reflect a timeless style for ladies and men. In this especially stunning model, the silver tone frame offsets the blue grey lenses to perfection. Accents include an inlaid BMW logo on the inside of the temple and a discreet BMW word-mark on the left lens to reflect quiet elegance.

Among the many cardinal rules of travelling is wearing not just a trendy accessory, but one that props up the defense against the heat. BMW’s cotton-lined unisex cap does just that with the extremely sporty M style highlighted by the elegant polish and peak underside colored in dynamic red. The extremely light-resistant BMW M Cap also includes spoke-shaped inserts and a carbon-style peak edge. Continue reading

I Got This: Adidas Launches A New Campaign to Connect with Active Women

Entitled I GOT THIS, the campaign adopts a strong, bold and powerful tonality targeting the active women of today. The aim is to grab her attention and provide authentic, visceral and compelling content that enables the athletic woman to live her active life her way, across multiple training methods.

The campaign launched late November, just in time for the holiday season and taps into the insight that active women are always on, and committed to their training routines all year round. This year, adidas Philippines introduces their newest fitness ambassadors, active women who are already influencers in their own fields.

“We’ve chosen the perfect ambassadors who embody the versatile athletes we want to talk to. These are the women who are willing to take up the challenge, sweat their hearts out, struggle through a tough work out, and still push on. These are the athletes who constantly tell themselves, ‘I got this’. They reach a point where they just want to stop… and decide not to, pushing themselves to be stronger. adidas will be with her every step of the way by gearing her up with everything she needs to reach her fitness goals and continue pushing further,” shares Jen Dacasin, Brand Communications & Sports Marketing Manager, adidas Philippines. Continue reading

Holiday Surprises from Bambu

The holiday season comes with bountiful surprises. And to make this joyful time of the year extra merry, Bambu, home of the leading Brazilian footwear brands Ipanema, Grendha, Rider and Zaxy, rolls out a wide array of amazing deals to its valued customers.

From now until December 31, 2015,geta host of freebies from Ipanema and Rider when you purchase any of these brands in all Bambu and Ipanema stores nationwide.

“On behalf of Bambu, we would like to extend our utmost appreciation to our loyal customers for patronizing our products through the years,” says ELRO Retail Corporation Marketing Head Cecille Loretizo. “And as we celebrate the most wonderful and joyful time of the year, we can’t think of a better way to give back than to reward all of you with these special prizes from our brands.”

Holiday surprises from Bambu, Ipanema

Holiday surprises from Bambu, Ipanema

To avail of the offer, simply buy a single-receipt purchase worth P2,500 of Ipanema footwear products to get a free limited edition Ipanema Beach Towel. Meanwhile, purchase P2,000 worth of Rider footwear and get a free Limited Edition Rider Drawstring Backpack.

Holiday surprises from Bambu, Rider

Holiday surprises from Bambu, Rider

More holiday offers await Grendha lovers by 1st week of December. Simply purchase two pairs of Grendha footwear in single receipt and you get to take home a sparkly, stylish Black Vanity Bag. What’s more, Zaxy is also giving away a free Limited Edition Notebook by mid of December until January 15, 2016. Get your hands on this specially designed notebook for every single receipt purchase of two pairs of Zaxy footwear.

Do not miss out of these cool perks from Bambu products. Redeem your prizes until February 2016.

Products are exclusively distributed by ELRO Retail Corporation. The company owns some of the famous Brazilian brands known for its style and high-quality including Ipanema, Grendha, Zaxy, Anacapri and Rider.

For more information on how to redeem your holiday freebies from Bambu products, visit

Converse and Missoni Returns with an Upscale Collection this Fall-Holiday 2015

After the release of Converse All Star Chuck ‘70 Collection for Holiday 2014, Converse goes high fashion, once again, in a refreshing collaboration with refined Italian fashion brand Missoni with this Fall-Holiday 2015 collection. Since 2010, Converse has been collaborating with Missoni to bring their quintessential work to its Chuck Taylor All Star sneakers featuring Missoni’s signature bright stripes, zigzag designs and slubs in a patchwork of geometric and floral jacquard.

This season, Converse spruces up the Missoni collection using the authentic Technique of Space Dye. This technique consists of piece of yarn being dyed using a combination of colors, that, when weaved together create a unique, multicolored effect.

Combining this technique with the creative flair of Missoni’s graphic designs and the Chuck Taylor All Star sneaker premium materials come a beautiful, vibrant and seasonally relevant collection.

All styles in this collection feature Missoni signature designs including the terracotta linings, foot beds and the terracotta colored star in the license plate.

Chuck Taylor All Star Fancy

Chuck Taylor All Star Fancy

Available exclusively for women, the Converse Chuck Taylor All Star Fancy features a more feminine silhouette, but, maintains the classic Chuck Taylor design. This sneaker in the Fancy silhouette features a photo-real print. Suggested retail price: Php 3,510. Sizing: 3-6 Womens. Continue reading

Boardwalk Launches a Lifestyle of Sharing

In pursuit of its vision to help reduce poverty through social entrepreneurship, Boardwalk today launches Share, a new fashion and lifestyle brand that does as good as it looks.

As it enters its 25th year in the fashion and lifestyle industry, Boardwalk created Share, a fashion and lifestyle sub-brand with a social development platform. Riding on Boardwalk’s highly successful distributive enterprise philosophy that has created a generation of entrepreneurs, the new Share brand helps men and women from economically-challenged communities to gain a stable source of income.

Share enables consumers with a social conscience to enjoy fashionable items while contributing 25 per cent of what they pay to a business starter program developed by Share Foundation in partnership with Boardwalk Charity Foundation Incorporated. The program is designed to provide training and capital to economically-challenged Filipinos who hope to have a chance to do business.

Karl Satinitigan, Programs Head of Negosyo Center Team, tackles social entrepreneurship as a way to promote livelihood programs that help alleviate poverty. Complementing this, Rags2Riches President and Co-Founder Reese Fernandez-Ruiz and YES volunteer Alden Richards share their actual experiences and insights gleaned from actually taking part in various social entrepreneurship programs.

Share brand manager Anil Ratanchandani emphasizes that the Share team aims to bring the brand to its audience in a happy and positive way, as reflected by Share’s fun, relaxed and colourful design aesthetic. Continue reading

Limited Edition Chuck Taylor All Star Andy Warhol Collection

Converse goes boldly into the next installment of its Andy Warhol collaboration this season. The partnership between two pop culture icons celebrates creative self-expression and pays homage to the visionary artist. The new collection features bold Warhol imagery across an array of expressive converse sneakers. An iconic visionary who continues to inspire rebels and artists everywhere, Andy Warhol was hailed as the preeminent American artist of the 20th century.

Warhol pushed the boundaries and ignored convention merging pop culture, film, music, screen printing and performance. Warhol was the leading figure in the visual arts movement, known as pop art. Warhol started this concept in 1961 by transforming mass produced goods into art. Warhol’s vision and creativity opened the door for millions of artists and performers.

Converse celebrates his legacy with the new Andy Warhol collection and hope it inspires you to push boundaries with your creativity. Continue reading

Chuck Taylor All Star Rubber

Converse introduce the Chuck Taylor All Star Rubber as part of the Converse Fall Holiday 2015 Weatherized Collection.

The Chuck Taylor All Star Rubber sneaker features details that are designed to help keep you dry. Has a full rubberized upper that helps to repel water. Has waxed laces to keep it water tight. Has gusseted tongue to provide protection from getting wet. Has an inner French Terry lining that keeps the feet warm. Providing total comfort without sacrificing style, weather the storm with the Converse Rubber Chucks. Suggested retail price: Php 3, 350. Sizing: 3-11