Globe #PlayItRight Piracy Against Piracy campaign shortlisted at Kidlat Awards

To combat the rampant piracy happening online, Globe undertook “Piracy vs. Piracy,” a unique approach to strengthen #PlayItRight. #PlayItRight is the company’s homegrown advocacy to encourage Filipinos to download or stream content from legitimate sources. The idea behind Piracy vs. Piracy is to use channels where piracy happens to effectively reach and deliver the message…

#BEEattheSummit: Jollibee Supports Ad Summit Pilipinas 2018

Jollibee, the country’s leading fast-food chain and one of the nation’s biggest advertisers, is a major sponsor of Ad Summit Pilipinas (ASP) 2018. Themed “DIY Your ROI,” this year’s gathering of 3,000 advertising and marketing practitioners will be held from March 7 to 10 at the Subic Bay Exhibition and Convention Center. The Ad Summit…