BIG Loyalty announces rebrand and celebrates 10 years with 100% Bonus BIG Points giveaway

BIGLIFE, a recognised leader in the loyalty marketing platform market who operates the award-winning BIG Loyalty programme, recently announced a change in its brand name from ‘AirAsia BIG Loyalty’ to ‘BIG Loyalty’, to reflect that flights aren’t just the only thing the company offers. Started as an airline loyalty programme for AirAsia in 2010, today…