Coke Studio Receives Industry Nod For OPM Advocacy

The first season of Coke Studio was recognized for its outstanding contribution in the development of Original Pilipino Music at the recently concluded Asia Pacific Tambuli Awards. The Tambuli Awards is one of the longest-running award giving bodies that recognizes marketing campaign and programs that adhere to the promotion of human good. For changing the…

Coca-Cola Adds Color To Your Life With New Wilkins Delight

Beverage giant, Coca-Cola, brings innovation to a whole new level with the introduction of the first water – flavored with real fruit juice, in the Philippines – Wilkins Delight! On April 5, the Company officially introduced the newest addition to the growing water portfolio of the Wilkins Brand. Wilkins Delight is an exciting water brand…

USAID Forum Showcases Coca-Cola Water Programs In ASEAN

The Coca-Cola Company in the ASEAN has become an industry model on how private entities can contribute in the global campaign for water security and in mitigating the impact of climate change. During the Media Forum on Water Security and Climate Change hosted by the United States Agency International Development (USAID), Coca-Cola ASEAN Quality Safety…

Coca-Cola Says ‘Thank You’ To Our Tagahatid Pasko

The holiday season is often marked with its trademark rush – people hustling through their shopping lists trying to complete it before Christmas Eve and passengers crowding bus stations, airports, and other terminals to get home in time for noche buena. But it’s not the same for everyone, as every Christmas season, thousands of people…

Coca-Cola Launches The Newest Global Campaign “Taste The Feeling™”

Coca-Cola unveils a powerful, global communications campaign for their most iconic product celebrating moments made more special with the simple pleasure of drinking Coca-Cola. The global campaign, which was rolled out first in Paris last January 19 featuring the newest tagline “Taste the Feeling™,” fully embodies the uplifting refreshment of drinking Coke whether it be your Coca-Cola, Coke…

McDonald’s 2015 Coca-Cola Glasses: Celebrate with The Classics

Two of the world’s most loved companies once again go hand-in-hand to serve more smiles and everyday happiness to customers through the 2015 Coca-Cola Glass Collection. Now on the program’s 8th year, McDonald’s launches the 2015 Coca-Cola Glasses, available in all McDonald’s restaurants nationwide starting October 30. To collect the limited-edition glasses, customers simply have…

The Coca-Cola Bottle: An American Icon at 100

A design so distinctive that it could be recognized by touch alone and so unique that it could be identified when shattered on the ground.   This was the brief for the creation of the Coca-Cola bottle which is 100 years young this year. To mark this milestone, The Coca-Cola Company is celebrating with a…