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Orange Magazine


Home»Business»Tokyo Tokyo Ramen Bar: Making the Ramen Craze Accessible and Affordable
Business

Tokyo Tokyo Ramen Bar: Making the Ramen Craze Accessible and Affordable

Team OrangeBy Team OrangeAugust 19, 2013Updated:August 19, 20131 Comment3 Mins Read
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Tokyo Tokyo has been satisfying Filipino appetites for Japanese food with an unbeatable combination of value for money and accessibility since opening in 1985.

With more than 50 stores nationwide offering Japanese cuisine at affordable prices, the restaurant has brought maki, tempura, tonkatsu, and other favorites within everyone’s reach. Through its new Ramen Bar, Tokyo Tokyo is doing the same for the ramen craze sweeping the nation, letting all Filipinos get a bowlful of top-quality ramen wherever they want, and at any budget.

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Tokyo Tokyo introduces three exciting ramen flavor: Braised Pork, Spicy Chicken, and Tempura Miso

To bring customers the most authentic Japanese fast food experience possible, Tokyo Tokyo’s Research and Development team worked closely with a Japanese ramen master, discovering ways to deliver authentic Japanese flavors. The end result was three exciting ramen flavors – Braised Pork, Spicy Chicken, and Tempura Miso – making their debut at the very first Tokyo Tokyo Ramen Bar in Trinoma. The dishes were a resounding success, leading to Tokyo Tokyo Ramen’s explosive growth. To date, 20 stores have opened since October 2012, with 30 more launching in the second half of 2013. With such an impressive number of branches opening across the Philippines, ramen just became a lot more accessible.

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Tokyo Tokyo Ramen Bar – Spicy Chicken
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Tokyo Tokyo Ramen Bar – Tempura Miso
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Tokyo Tokyo Ramen Bar – Braised Pork

 

The key to Tokyo Tokyo Ramen Bar’s booming popularity lies in the quality of its components. The tonkotsu broth is slow-cooked for at least 24 hours in Japanese hagamas, extracting every single drop of flavor from the base ingredients. Ramen noodles are freshly-made, giving each mouthful just the right amount of bite. Premium-quality toppings, such as tender pork cutlets, succulent chicken cuts glazed in a spicy-sweet teriyaki sauce, and delightfully crisp prawn tempura, serve as a focal point for other traditional flavors. Even the restaurant’s gyoza, Ramen’s most familiar pairing, is made according to authentic standards: soft, savory, and chewy with a delightfully crisp underside.

Gracing the Tokyo Tokyo Ramen Bar launched at the Tri-Noma Mall is none other than Tokyo Tokyo’s brand ambassador, model/actor Daniel Matsunaga.

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Thanks to the Tokyo Tokyo Ramen Bar, high-quality ramen is no longer limited to specialty shops with a limited number of branches. Even better, customers can get their ramen at a fraction of the cost, compared to other restaurants: just Php 99.00 for a snack-sized bowl, and Php 150.00 for a full serving. Pinoys hungry for a bowl of piping-hot goodness will soon be able to choose from 50 locations around the country and enjoy authentic Japanese ramen at wallet-friendly prices.

Tokyo Tokyo Ramen Bar is located at Trinoma; SM Southmall; Net Lima, The Fort; SM Megamall; People Support Ayala; Greenbelt; Market Market; SM Baguio; SM Fairview; SM North EDSA Annex; and opening soon in July 2013 at SM North EDSA Main, SM San Lazaro, SM Manila, Greenhills, Harbor Point Subic, Robinsons Pioneer, Ali Mall, Festival Mall, SM Dasmarinas, and SM Bicutan.

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Team Orange
Team Orange

TEAM ORANGE is Orange Magazine TV's select contributors. It also contains Press Releases. Please follow @OrangeMagTV on Twitter for other updates.

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