Legendary locations, style, technology, villains, and of course, legendary people.
The world of Bond may seem to be an unattainable fantasy, but there’s nothing that stops Bond aficionados from defining their own legendary world.
Celebrities and James Bond fans got a chance to open Bond’s legendary world during Heineken’s exclusive movie screening of Spectre last November 6 at SM Aura.
Leading the pack who trooped to watch the latest instalment of this Heineken® James Bond partnership are no other than actress Maxene Magalona and Philippine Football National Team member Anton del Rosario. “As a fan of both James Bond and Heineken®, I really looked forward to this event. I dressed up like James Bond and even mingled with other Bond fans. I think this is the closest thing to being a James Bond for a night!” shared Anton.
Host and Heineken® ambassador Maxene officially opened the screening night and 350 invited guests celebrated the long-time partnership of Heineken® and James Bond that spans 17 years.
Heineken executives such as David Tulloch, Country Manager for Heineken Philippines, were present to witness how Filipinos have warmly welcomed the Heineken® and James Bond partnership for the first time in the Philippines. “It is an exciting time for Heineken® here in the Philippines. I hope all the guests here continue to pursue legendary achievements in their own right,” concludes Mr Tulloch.
Other Bond fans present were celebrities who are defining their legendary life in different worlds, such as athletes Ali Peek and Chris Newsome, celebrities Elmo Magalona, Janine Gutierrez, Shy Carlos, Jef Gaitan, singer Kai Honasan and DJ Natalia Moon. Each of them has, in their own ways, displayed the legendary qualities of Agent 007, which makes them stand out in their chosen niche.
Heineken® is an international premium lager and was first brewed in Amsterdam, the Netherlands in 1864. It has since expanded its footprint and is now enjoyed in 192 countries around the world. Heineken® is available in the Philippines at leading supermarkets, convenience stores and bars.