Take a well-loved cheesy classic and take it to another level of cheesiness.
This is Jollibee’s perfect recipe for the recent slew of flavor innovations it serves to millions of Filipinos all over the country and in the world. The newest offering to receive an upgrade is the Cheesy Yumburger, a popular variant of the fast-food giant’s pioneering Yumburger.
“The new Cheesy Yumburger is the Pinoy cheeseburger,” said Luis Berba, Jollibee Brand Manager for YUM Burgers. “It’s the classic combination of beef, cheese, and Jollibee’s very own special burger dressing that has made it so popular among Filipino diners of all ages.”
Despite the Cheesy Yumburger’s enduring popularity, the Jollibee team still wanted to improve the flavors and dining experience for its ever-expanding customer base. So they went back to the Research and Development lab and went around asking actual diners what they would like to see and taste in their cheeseburgers.
The result is a cheesy concoction like no other Jollibee fan has seen before. Creamy cheddar cheese is melted on top of the 100% beef Yumburger patty, making for a mouthwateringly cheesy and beefy experience with every bite.
This classic combination of beef and cheddar cheese is complemented by soft burger buns and Jollibee’s special burger dressing, which add different dimensions of texture and flavor.
“Jollibee is always committed to constant innovation of flavors and dining experiences for our customers,” added Berba. “The new and improved Cheesy Yumburger, with its uniquely Pinoy taste and cheesier flavor profile, is more delicious than ever the perfect Jollibee offering for burger lovers who want langhap-sarap goodness in their cheeseburger.”
Simply unwrapping the Cheesy Yumburger treats diners to the appetizing aromas of pure beef seasoned the Pinoy way and cheddar cheese, with a fragrant whiff of fresh burger buns. From these aromas alone, one can be sure of a great meal ahead!
Get your cheese on with the super cheesy, langhap-sarap Cheesy Yumburger, now available for dine-in, take-out, delivery, and drive-thru in all Jollibee stores nationwide. Prices start at Php45.00.
* Prices may vary across different locations.
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