This past month, your compadres at Jose Cuervo celebrated Baguio City’s annual Panagbenga festival with three back-to-back weeks of events that kept the city warm through the cold season!
The Panagbenga Festival is among the summer capital’s most cherished traditions. Founded in 1990, the festival began as a means to raise the city from the ashes of the devastating earthquake that ravaged the city in 1990. The Panagbenga Festival celebrates the variety of flowers exclusive to the Cordilleras. Since then, the month-long festival has become a tradition that binds communities together through its elaborate parade.
Inspired by the tradition of the Panagbenga Festival, Jose Cuervo assembled three events over the course of three weeks. The first took place at The Ampersand, where together with DJ Callum David, set the tone for the events to come with amazing music and quality, Cuervo drinks.
“To come up here with Cuervo was an experience”, says DJ Callum David. “The city is beautiful, and the people are equally beautiful. I can’t wait to do this again.”
Following the opening night at The Ampersand, Jose Cuervo checked into the Crown Legacy Hotel’s Spade Superclub for another spectacular night of music, drinks, and Cuervo moments. Not to be outdone, Jose Cuervo returned the following week at the 2600 Gastropub and the Elevate Music Festival.
For its string of events in Baguio, Jose Cuervo channelled the spirit of the city through its crowd-pleasing drinks, the ice-cold Especial Reposado shot and Jose Cuervo Especial Silver Margarita.
For the latest news and exciting events from Jose Cuervo this year, visit http://cuervointernational.com.