Crave Alley Food Kiosks To Be Launched At Franchise Asia 2018

Crave Alley, a new business model that is open for franchising, will be launched at the upcoming Franchise Asia Philippines 2018 to be held at the SMX Convention Center, Mall of Asia from July 20 to 22.

Conceptualized by a team of talented chefs and a barista from Technolux, Crave Alley is a first in the food kiosk franchising industry in the country. It is comprised of four concepts, each with a unique twist, namely: Quiche and Tell (quiches and tartes with a twist) by French Chef Mathieu Amet; Katsulit (assorted katsu with homemade sauces) by Chef Miguel Vengko, Fruit Skin (sorbets made with real fruits) by R&D specialist Geraldine Buela and Conespresso (coffee in a cone) by beverage innovator Karen Quizon. All dishes and drinks will be priced within the reach of the market (millenials, young professionals, students).

Aside from offering delicious and imaginative food and drinks that are some of the firsts in the Philippines, Crave Alley affords prospective entrepreneurs an innovative and cost-effective way of getting into the franchising business. “There is no franchise fee and no royalty. All interested franchisees have to do is purchase the equipment from the franchisor, Technolux,” says Norell Ortega, Technloux Vice-President for Sales, Foodservice Manila. “All four concepts can be franchised collectively as Crave Alley or individually as a stand-alone kiosk,” Ortega explains. “Full support will be given to franchisees (technical, after sales, construction, marketing, supply chain, staff uniforms, R & D among others).” Technolux is the largest importer and distributor of kitchen and laundry equipment and small wares in the country is the top choice of the leaders in the local hotel and F & B industry.

Visit Crave Alley at Franchise Asia 2018 on July 20-22 @SMX MOA. For more information and inquiries, please contact (Norell Ortega M: 09178673910 E: [email protected] / Diane Bugarin M: 09178081453 E: [email protected] ).