Before, during, and after the pandemic, the pressing issue of our time is the increasing tragedy besetting natural life. Education’s greatest responsibility is to help the public realize that “biodiversity” is the basis of our lives – providing the fundamentals for our health, culture and economy. MIND S-COOL TV SEASON 3 will zero in on “biodiversity” to urge viewers to discover that “we are biodiversity and biodiversity is us” and to act to protect it.
After good ratings for its 2 previous seasons, with Seasons 1 laying out the first principles of what things are made of and how they interact to create nature, and Season 2 flaking the main concepts of the “climate crisis” and “biodiversity loss” at large, Season 3 of MIND S-COOL TV focuses on “Philippine biodiversity” and creatively proves how it is tied to every aspect of our lives. For this, MIND S-COOL TV partnered with the United States Agency for International Development (USAID).
Using creative story-telling by making use of 2 local young “questers”, Mikee and Pecier, who go on a learning adventure with a relatable character like “Manong G” (which stands for “genius guard”), MIND S-COOL grounds the concept of “biodiversity” in our everyday lives. In each of the 6 episodes, “biodiversity” comes through clear and alive in the way we view ourselves as Filipinos and in the many aspects of our lives such as our travels, health, culture, economy and most of all, our personal identity.
MIND S-COOL TV Season 3 also makes use of imaginative set-designs and engaging science communication techniques, expertly honed by the team of the Bonifacio Art Foundation, Inc., a non-stock, non-profit science and art foundation that conceived and operates The Mind Museum, a science museum, and the BGC Arts Center.
“One of the best ways to have common working understanding on how essential “nature” is, is to make it available for shared viewing to the most number of people, with free access and that could be done via digital TV. This is why BAFI chose to produce a TV show immediately when the pandemic hit. We figured we could serve education best this way and having USAID support Season 3 was a perfect match in terms of purpose and complementing expertise.” says Maria Isabel Garcia, Managing Director and Curator of the BAFI.
“As a natural resources management and biodiversity conservation project, one of the goals of our partnership is to increase public awareness on pressing environmental issues and how they impact our day-to-day lives. By using science-based information packaged as a mentally stimulating audiovisual experience, we hope that MIND S-COOL TV Season 3 will kindle early environmental education among students, families, and communities all over the Philippines,” said Dr. Ernesto Guiang of the Research Triangle Institute.
BAFI is very grateful and proud to have partnered for Season 3 with the USAID. MSC TV Season 3 is a great example of how we all can link our masteries of certain areas of knowledge and operations in the service of life, so that we Filipinos can have a common, grounded understanding of what needs to be done and how to save Philippine biodiversity, and by doing so, save who we are as Filipinos.
MIND S-COOL TV Premiere of Season 3 airs on Cignal TV’s ONE PH Ch.1 on Dec 26, Sunday 11:00 A.M.; Replays: Sunday 4:30 P.M. (Philippines)