TaskUs, a global provider of outsourced digital services with a site in Tagbilaran City, gave three frequently used pedestrian lanes a much-needed and Ridiculously Refreshing revamp. The lanes can be found on the JLU Building and the Island City Mall on Rajah Sikatuna Avenue, and another one in front of the St. Joseph Parish in Plaza Rizal Rotunda.
The project, dubbed “Ridiculous Roads: Bohol” serves to brighten the city and uplift Bol-anons morale as the province recovers from the physical and financial losses brought by super Typhoon Odette (international name: Rai), which hit the country late last year and left 108 casualties in Bohol. These hardships are made doubly challenging by the rising prices of gas and basic commodities coupled with an unprecedented national inflation rate.
Created by Pahid Murals, a local arts group in Bohol that paints murals across the island, the colorful crosswalks are placed in the city to inspire hope and positivity; it also serves to remind its locals about the island’s promising progress.
The project is a follow-up to the company’s voluntary employee donation campaign from December 2021 to January 2022, which managed to collect PHP 2.6 million (or roughly USD 46,200) that supported affected Teammates in building back their damaged homes. Furthermore, in 2020, TaskUs also painted crosswalks in Antipolo City, Rizal to advocate for road safety.
“TaskUs has always remained committed to supporting the communities in which we serve,” said Anna Victoria Alcachupas, TaskUs’ Division Vice President of Integrated Marketing. “Bohol is a very special place for us as it is one of the first sites that we opened during the peak of the COVID-19 pandemic. We have always been inspired by the resiliency of the Bol-anons, and we hope that, through this project, we can give them back that inspiration and hope especially during these trying times.”
All three pedestrian lanes were chosen as these were among the most frequently used by Bol-anons in the city. Each of the pedestrian lanes boasts a dynamic, vibrant, and inspiring combination of colors with green and blue predominating the design. Bohol, after all, is known as a tropical haven for its lush greenery that houses one of the world’s smallest known primates called the Tarsier, along with its pristine blue seas that serve as one of the country’s most popular diving spots.
“These pedestrian lanes add color to the continuously developing city of Tagbilaran, which is now considered one of the Philippines’ 20 Most Competitive Cities with a burgeoning business process outsourcing workforce,” said Tagbilaran City Mayor Jane C. Yap. “In light of these recent developments in the city, we are happy to have these colorful pedestrian lanes which give hope to our locals as well as welcome the talents who are coming from and outside of the island.”
TaskUs’ Bohol site, also called “Lizzy’s Playground,” sits on a 47,200-square-foot commercial space that can accommodate up to 1,000 people. Similar to TaskUs’ other global offices, the site is fully equipped with world-class amenities like recreational rooms, indoor and outdoor pantries, and gaming lounges for teammates to enjoy. It is strategically located in the heart of the city, allowing employees to easily and quickly travel to and from the site.