Ayala Healthcare Holdings Inc. (AC Health) has officially unveiled Daniel O. Mercado Medical Center’s new brand name, Healthway Daniel O. Mercado Medical Center. The unveiling comes after the rebranding launches of Healthway QualiMed Hospital Santa Rosa, Healthway QualiMed Hospital San Jose del Monte, Healthway QualiMed Hospital Iloilo, and Healthway QualiMed Manila. The series of signage unveiling ceremonies signals the integration of all of AC Health’s hospitals and clinics under the Healthway Medical Network (HMN) brand.
The rebranding comes with a promise to deliver “Care Beyond Cure” anchored on “Connected Care Circles,” HMN’s innovative integrated care model within the network.
The “Care Beyond Cure” promise is a pledge of commitment to provide human-centric care, going beyond addressing the patient’s medical wellness, and overall well-being. Meanwhile, the “Connected Care Circles” offers high-quality, coordinated care throughout the patient journey. The integration focuses on healthcare providers working together to deliver the holistic needs of patients, from primary, multi-specialty, to specialized care. It recognizes the importance of a strong and cohesive network of outpatient clinics and hospitals to respond to the needs of patients across the entire health continuum.
“We aspire to leverage the history and experience of DMMC as we execute on our “Connected Care Circle” program. Through its leadership in the hospital network, we are able to structure our healthcare delivery to respond to the needs of our patients across the entire health continuum in an integrated manner. Through our CCCs, care is coordinated across the entire HMN network by a strong network of doctors, supported by nursing and allied staff with specialized training. Our patients can go to our different clinics and hospitals to get the care they need, thanks to our unified health information system,” said Jaime Ysmael, CEO of Healthway Medical Network.
Healthway QualiMed DMMC serves as the legacy hospital of the group with 66 years of service in the communities of Tanauan and nearby cities and municipalities. The hospital was founded by Dr. Daniel O. Mercado in 1957, starting as a 12-bed lying in facility, now it serves more than 120 inpatient beds and continues to expand its range of services and training programs. As part of the Healthway Medical Network, the hospital extends its patient reach nationwide and its rich history and experiences enables a stronger core for integration in HMN.
Patients will also benefit from the AC Health ecosystem, which encompasses various healthcare touchpoints such as pharma and digital health, including Generika Drugstore, IE Medica, MedEthix, and KonsultaMD in partnership with Globe’s 917 Ventures.
“The AC Health network consists of 3 pillars – pharma, digital health, clinics, and hospitals. However, we are not stopping there. Our goal is to expand our services further and touch the lives of 1 in every 5 Filipinos by 2030,” said Paolo Borromeo, President and CEO of AC Health. “As our ecosystem expands, we will continue to harness the collective strength of all our assets and drive even more synergies, offering a differentiated experience for our Healthway doctors, employees, and, most importantly, our patients.”
Healthway Medical Network is AC Health’s primary avenue for delivering outpatient and inpatient healthcare services.
Chief Operating Officer Mr. Edwin Magsino
“The Ayala Group believes that reliable, quality healthcare is a fundamental right of all Filipinos, and this core belief drives our continued investment in the space. The pandemic further heightened that importance for us – with AC Health, we hope to further ensure inclusivity in availability of healthcare services across the country,” said Mariana Zobel de Ayala, Senior Vice President of the Bank of the Philippine Islands (BPI) and Board Director of AC Health. “We thank AC Health and Healthway Medical Network for their contributions to making healthcare – as a core, fundamental right – more available to all Filipinos.”
Healthway Medical Network plans to open three more multi-specialty centers in Cebu, Cagayan de Oro, and Davao, expanding the Healthway Medical Network to 15 outpatient centers by the end of 2023.