Global swimwear brand Blackbough, has recently taken an important step in the fight against breast cancer, the most common form of cancer with over 2.26 million new cases recorded worldwide in 2020.
In the Philippines, breast cancer is the leading type of cancer, affecting women of all ages. In 2020 alone, 27,163 new breast cancer cases were recorded in the country, resulting in the tragic loss of 9,926 Filipino women, according to the Philippine Institute for Development Studies.
In a collaboration to raise awareness about breast cancer, Blackbough has partnered with the Breast Cancer Research Foundation (BCRF), a non-profit organization dedicated to preventing and finding a cure for breast cancer.
Blackbough has pledged to donate 100% of net proceeds from its Kyoto Pink Collection to BCRF for the remainder of the year 2023. With each purchase from the Blackbough Kyoto Pink Collection, customers are not only choosing a stylish bikini, but are also actively participating in the global effort to raise awareness about breast cancer.
The Kyoto Pink Collection features essential bikini wardrobe staples in a vibrant shade of hot pink. The collection includes the timeless appeal of classic triangle tops, scoop neck tops, and sophisticated underwire bikini tops. When it comes to bottoms, the collection hosts an array of flattering cuts from cheeky, medium coverage, and high-waisted options. Each piece in the Kyoto Pink Collection is designed to embody style and versatility, ensuring you find the fit that suits you best, based on how much you want to flaunt.
Every purchase from the Blackbough Kyoto Pink Collection comes with a complimentary pink breast cancer pin and an information card, which serves as a token of gratitude and a source of information about the beneficiary. By purchasing bikinis from the Blackbough Kyoto Pink Collection, customers are directly contributing to BCRF’s mission to advance breast cancer research.
Established in 1993 by Evelyn H. Lauder, BCRF has amassed over a billion dollars to drive its mission of eradicating breast cancer. Through a unique and streamlined grants program, the foundation identifies the brightest minds in the fields of science and medicine and provides them with the necessary resources to pursue their groundbreaking ideas. This enables researchers to make discoveries and design new approaches to tackle every facet of breast cancer in short timeframes.
The foundation provides essential funding for cancer research on a global scale to fuel advances in tumor biology, genetics, prevention, treatment, metastasis, and survivorship. As the top-rated breast cancer research organization in the United States, it is supported by brands including Ulta Beauty, Estee Lauder, Clinique, Bobbi Brown, and others.
Blackbough celebrates diverse body types and backgrounds and hopes to inspire confidence in everyone. Blackbough stands in solidarity with those affected by breast cancer, recognizing the strength and resilience of those currently facing the disease. The company is dedicated to establishing a safe and supportive environment where everyone can join in the fight against breast cancer.
Join Blackbough in spreading awareness, nurturing hope, and making a real difference in the lives of those affected by breast cancer.