COMCO Southeast Asia, the New PR and Smart Social agency of global award-winning and powerhouse communications group COMCO Mundo League of Enterprises, and its partner brand Century Tuna, the leading canned tuna product in the Philippines, continue to garner recognition from various international award-giving organizations including MarCom Awards in the USA, International Communications Consultancy Organisation (ICCO) Global Awards in the United Kingdom and Campaign Asia-Pacific Awards in Hong Kong.
MarCom Awards 2023
COMCO Southeast Asia together with its brand partner Century Tuna marks another feat as the globally acclaimed MarCom Awards 2023 in the USA confers the Platinum Award for Strategic Communications for the “Saving Our Seas” initiative.
The MarCom Awards underscores excellence in marketing and communication by recognizing the creativity, hard work, and generosity of professionals in the industry. This award-giving body acknowledges companies and agencies that also champion service to the community. Administered by the Association of Marketing and Communication Professionals (AMCP), the MarCom Awards receive about 6,500 entries annually. The AMCP is composed of marketing, communication, advertising, public relations, digital, and web professionals worldwide.
Anchored on the goal to protect the marine biodiversity in the Philippines, Century Tuna launched the “Saving Our Seas” Initiative to address the threat of the growing problem of plastic pollution. The Saving Our Seas initiative also became an avenue to empower Filipinos to join the battle against plastic waste and reinforce the idea of a Plastic Circular Economy. COMCO Southeast Asia is the official PR and Communications partner of Century Tuna, for its “Saving Our Seas” initiative.
ICCO Global Awards 2023
Aside from the Platinum Award recognition by MarCom Awards 2023, the “Saving Our Seas” initiative was a strong contender for Best Purpose Campaign at the ICCO Global Awards 2023 making Century Tuna and COMCO Southeast Asia the lone brand and PR agency from the Philippines to be a finalist in the aforementioned award-giving body.
Based in London, United Kingdom, the International Communications Consultancy Organisation (ICCO) thrives as the voice of public relations consultancies across the globe with an annual awards programme that recognizes the excellence and effectiveness of public relations around the world, the International Communications Consultancy Organisation (ICCO) is an avenue for the best PR consultancies around the world to promote quality, address ethical issues, harmonize professional PR consultancy practice, and share knowledge.
ICCO represents over 3,000 PR firms from 81 countries in Europe, Africa, Asia, the Middle East, the Americas, and Australasia. Its annual ICCO Awards program recognizes excellence and impact in public relations. It continues to become one of the prestigious and highly coveted award-giving bodies in the industry.
Campaign Asia-Pacific Awards 2023
Meanwhile, COMCO Southeast Asia was declared a finalist for PR Agency of the Year in the Philippines in the prestigious and most-coveted Campaign Asia-Pacific Awards 2023, an annual ceremony participated by media, advertising, creative, digital, PR, independent, and specialist agencies from across the Asia Pacific region and the United Kingdom. The Campaign Asia-Pacific Awards’ PR Agency of the Year is given to agencies and consultancies that champion and inspire leadership, excellence in management, and outstanding business performance in PR consultancy.
The voice of the media, marketing, and advertising community, Campaign Asia-Pacific delves into compelling information in the communication market globally. Campaign Asia-Pacific also focuses on the ideas, works, and personalities that shape the communications and events industry.
Celebrating outstanding achievements and milestones, COMCO Southeast Asia championed meaningful storytelling through igniting brand love, social change, talent growth, and inter-regional collaboration. With its strategy to invest in creating specialist units to create an integrated multi-channel campaign and strengthen its team care program and workplace community culture, COMCO SEA championed strategic integrated communications under the leadership of its Group Chief Executive Director and Lead Strategic Communications Counsel / Partner and Co-Founder Ferdinand L. Bondoy.
COMCO SEA forges towards the fast-changing PR landscape by offering New PR – a strategy-based, content-driven, and channel-agnostic way of doing PR, and Smart Social – a holistic, authentic, and integrated approach in the maximization of digital and social channels.
“We are extremely honored that our works have been noticed by these internationally acclaimed award-giving bodies. We really look up to these organizations and with our works being recognized across the world, we know that together with our brand partners, we are able to reach communities, not only in the Philippines but on a global scale through Meaningful Storytelling,” said COMCO Mundo’s Group Chief Executive Director and Lead Strategic Communications Counsel / Partner and Co-Founder Mr. Ferdinand Bondoy.