Canon today announced the EOS R100, which is its smallest, lightest, and most affordable EOS R system camera to date.
Superior Image Quality Anywhere, Anytime
The EOS R100 delivers clear and sharp images with beautifully resolved details through its APS-C size CMOS image sensor. As Canon’s smallest, lightest EOS R series camera, weighing around the same as a 330ml canned drink at approx. 356g , it is easy to slip into your everyday bag and carry around, ready to capture fleeting moments and cherished memories. With Bluetooth and Wi-Fi connection, you can share your pictures to social media easily through the Canon Camera Connect app via your smartphone.
“We are proud to include the new EOS R100 mirrorless camera in our constantly evolving EOS R system mirrorless camera line-up. This initiative reflects Canon’s continuous effort to enable creative storytelling while providing high-quality mirrorless cameras accessible at various budget points. The new EOS R100 is an entry-level mirrorless camera with intuitive features that will delight young starting creatives, hobbyists and as well as advanced amateurs.” said Benny Yu, Head and Director of Consumer Imaging and Information (CII) Division, Canon Marketing (Philippines), Inc.
Elevate Your Shooting Experience
Designed with a viewfinder and generous grip, these features will ease your transition to start shooting like a professional photographer. The clear, high-definition built-in electronic viewfinder (EVF) provides better visibility outdoors under strong sunlight, while the rubberized textured grip allows a firmer, more stable hold on the camera, helping you nail steady shots.
Get Great Shots with Ease
Fast, highly accurate autofocusing, supported by Eye and Face Detection, detects and follows subjects over a wide area of the image, so it is easier to capture amazingly sharp pictures of people and objects even if they fidget or move across the frame. With a compatible lens, including your kit lens, you can also enjoy image stabilization, which enables you to snap sharper handheld photos even in dim lighting. A convenient built-in flash helps you get well-lit shots in darker scenes or backlight, with flash power control options that you can utilize for creativity.
Exploring Video Creation
You can even create videos without shooting video, which is great for getting started without worrying about story concepts or editing. The Hybrid Auto mode turns your still photos and video snippets into a digest movie of the day’s activities while the 4K Timelapse Video mode automatically takes shots of a scene at predetermined intervals and stitches them into a high-resolution video, all with pristine image quality and details.
For more hands-on video content creation, features like 4K video shooting and slow-motion movies with 120p high frame rate recording are available. With Eye Detection AF and Movie Digital IS function in movie mode, you can keep people in focus and ensure stable footage even if you are shooting while walking.
Customize Your Style
The EOS R100 offers multiple ways to create images regardless of your skillset when it comes to photography or your familiarity with manual controls and technical photography terms. Besides the typical DSLR and mirrorless camera controls, there is the Creative Assist mode, which lets you change settings using layman terms, such as “Background blur”, “Brightness”, and “Saturation”. Alternatively, you could also use the Scene modes and Scene Intelligent Auto, where the camera chooses the best settings for your scene or ideal outcome. Creative filters under the in-camera presets is yet another option that allows you to change the look and finish of your images to express your individual style.
A Vast Selection of Lenses to Create With
The imaging possibilities are endless with a mirrorless camera – change your lenses and watch your perspective transform along with it! The EOS R100 is directly compatible with over 30 RF and RF-S lenses in the ever-growing RF lens line-up, which let you go wider, closer, reach further, or create beautiful, dreamy bokeh effects. It can also be paired with over 80 EF lenses via the EF-EOS R Mount Adapter.
Canon EOS R100 Local Pricing and Availability
The EOS R100 offers multiple ways to create images perfect for different types of creatives and visual storytellers. This bang-for-the-buck mirrorless camera is locally priced at PHP 42,998 and will be available in all Canon Image Squares, Concept Stores, Canon Online Flagship Stores and select authorized dealers nationwide in July!