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Home»Business»Hennessy unveils a series of limited editions with artist Yang Yongliang to celebrate Chinese New Year
Business

Hennessy unveils a series of limited editions with artist Yang Yongliang to celebrate Chinese New Year

Team OrangeBy Team OrangeDecember 29, 2023Updated:December 29, 2023No Comments2 Mins Read
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Award-winning Chinese artist honors the Year of the Dragon, blending ancient art and digital technology to bring the mythical creature to life in this year’s Limited Edition Hennessy collection.

Hennessy, the renowned cognac house welcomes the 2024 Chinese New Year, the Majestic Year of the Dragon, with a stunning Limited Edition collection inspired by a digital art piece created by visionary Chinese artist Yang Yongliang, called ‘Dragon’s Odyssey’.

In honor of the dragon, the most symbolic and vital animal of the Chinese zodiac, Yang Yongliang has combined traditional drawings with striking digital art which literally breathe life, movement, energy, and fire into a collective of metallic dragons dancing in and out of waves. The unique artwork has incredible attention to detail, with a three-dimensional element which brings out even the texture of the dragon’s skin and teeth.

“Dragon’s Odyssey” by Yang Yongliang

Inspired by his masterpiece, Hennessy unveils Limited Edition collections to celebrate the festivity with the Chinese Filipino community. With the new Hennessy campaign tagline ‘Together, we are unstoppable’, the Limited Edition collection embraces the ethos of 2024; a year to unleash positive energy and celebrate what brings us together. The art adorned bottles are available in V.S.O.P, X.O and Paradis. Each bottle features a color which embodies the aspirations of the new year, red for joy and luck and gold for prosperity.

They are all perfect as either a gift during the festive season, or as a drink to savor for the new year with friends and family, or as a collectable centerpiece in the home.

Hennessy Yang Yongliang
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TEAM ORANGE is Orange Magazine TV's select contributors. It also contains Press Releases. Please follow @OrangeMagTV on Twitter for other updates.

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