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Home»Business»Embracing Filipino Roots: Japanese global coffee brand % Arabica pays homage to Filipino Culture and History in its Manila Flagship store
Business

Embracing Filipino Roots: Japanese global coffee brand % Arabica pays homage to Filipino Culture and History in its Manila Flagship store

Team OrangeBy Team OrangeDecember 3, 2023Updated:December 3, 2023No Comments3 Mins Read
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(L-R) Arabica Founder Kenneth Shoji with Arabica Philippines COO Koko Tamura and CEO Karen Tui

“% Arabica, the celebrated Japanese global coffee brand, takes a heartfelt leap into Filipino culture and history with the much-anticipated soft opening of its Manila flagship store in Bonifacio Global City, Taguig,” Arabica Philippines Chief Executive Officer (CEO) Karen Tui expressed her excitement, saying, “Arabica’s journey in the Philippines has been nothing short of amazing. The warmth and enthusiasm of Filipino coffee lovers have made us feel right at home. We’ve always believed that the Philippines is an integral part of the global coffee community, and this flagship store is our way of celebrating that.”

The Filipino-inspired flagship store serves as a testament to Arabica Philippines’ love and commitment to Filipino coffee lovers. The brand is dedicated to intertwining these cultural elements into the very fabric of the unique coffee experience it offers, ensuring that each visit becomes a celebration of Filipino heritage.

Arabica Philippines Chief Operating Officer (COO) Koko Tamura describes the flagship store as a sanctuary for coffee lovers, going beyond being a place to enjoy exceptional coffee. “It’s an immersion into the rich stories and flavors that define Filipino coffee culture. From the brewing process to the final sip, every detail is meticulously curated for an unparalleled coffee experience,” Tamura said.

Arabica Founder Kenneth Shoji with the Arabica Philippines team

Crafted by renowned Japanese architectural experts No. 10 of Nomura Co. Ltd., the flagship store weaves together Filipino elements of the past and future, seamlessly merging the allure of modern urban landscapes with the charm of traditional brick-made houses from old-town Manila. Inside, visitors are immersed in a captivating blend of these contrasting yet harmonious features. However, what truly captivates the senses is Arabica Philippines’ unique roastery room nestled on the mezzanine. Beyond the kitchen counter, the roasting room artfully extends from a massive brick wall, creating a breathtaking visual illusion.

To mark this milestone, Arabica Philippines gathered a constellation of influential Filipinos from various fields, including food, travel, beauty, fashion, and lifestyle. The brand sees these individuals as essential contributors to the cultural mosaic it aims to create within its space.

The Arabica Manila BGC Roastery flagship store will have a soft opening for the public starting November 18, 2023, promising to redefine the coffee experience for Filipinos while offering a fusion of global excellence and local warmth.

Arabica Philippines Karen Tui koko tamura
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TEAM ORANGE is Orange Magazine TV's select contributors. It also contains Press Releases. Please follow @OrangeMagTV on Twitter for other updates.

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