P.A. Alvarez Properties and Development Corporation (P.A. Properties), one of the fastest-growing developers of low to medium-cost housing communities in Southern Luzon, reaffirmed its support to the Department of Human Settlements and Urban Development (DHSUD) and commitment to take part in offering solutions to close the housing gap in the Philippines, which is now standing at 6.5 million units.
The DHSUD shared that this figure could snowball into 10 million units by the end of the Marcos administration. To address this, the agency bared its plan of building one million housing units annually until 2028, which immediately gained support from property stakeholders.
“It is a great honor for P.A. Properties to take part in this important mission of the DHSUD especially as they celebrate their fourth founding anniversary. We remain faithful to our objective of providing secure, beautiful, and quality homes that Filipinos can afford,” said Atty. Marianne Reyna Lina – Cruz, President and Chief Executive Officer of P.A. Properties.
As a recognized developer offering affordable and quality homes for over three decades, P.A. Properties has established communities where families can prosper and thrive outside the bustling Metro Manila while ensuring accessibility to public transport systems and major thoroughfares. It has built more than 20,000 housing units across Laguna, Cavite, Pampanga, Batangas, and Bulacan that feature peaceful ambiance, and family and pet-friendly facilities, which are affordable for couples starting and growing a family. The company also has visible development projects at the heart of Metro Manila.
The company remains committed to developing housing projects that cater to low to middle-income households.
In 2017, PA Properties partnered with Japanese property firm Hankyu Hanshin Properties Corp. for a joint venture that marries the ingenuity of Filipinos and the eye for aesthetics and functional design of the Japanese with the launch of Idesia City in Dasmariñas, Cavite, which has since expanded in key cities in Southern Luzon, namely in Lipa, Batangas, and Cabuyao, Laguna.
Likewise, the company is looking forward to building 20 more housing communities in the next five years starting with Saint Joseph Ridgeview Phase II in Dasmariñas, Cavite, which had a groundbreaking ceremony last January. The project will soon be home to 253 families.
P.A. Properties also partnered with government-owned Home Development Mutual Fund (PAG-IBIG Fund) in facilitating easier access to affordable housing loans for low wage earners. Consistent on providing quality homes and service through its 4Ms philosophy: Mura (affordable), Mabilis (timely delivery), Maganda (beautiful), Matibay (durable), P.A. Properties is a proud recipient of numerous awards from PAG-IBIG Fund for the past several years, the latest being the Top 7 Developer in the National Capital Region and the Top 8 for North Luzon from Q1-Q3 of year 2022.
The company also developed a mobile app, “Home Info Plus” that allows home buyers and owners to check their account information from reservation to moving in. It will also establish a centralized customer care advisory and an online appointment system to improve its after-sales service and relationship with home-buyers and owners. These developments will be complemented by an enhanced Customer Service Lounge and a “Tips and Taps Advisory” to buyers.
“Providing safe, secure and affordable homes to Filipinos is a massive mission but with DHSUD’s stewardship, we are optimistic about the future of the Filipino homeowners and the Philippine property sector,” said Lina-Cruz.
“For PA Properties, creating communities does not only mean closing the housing gap, but also helping improve the quality of life of Filipinos,” she added.