Global apparel retailer UNIQLO gave customers a grand Holiday festivity with their Tree Lighting Celebration on November 30 at East B Parking Lot, 9th Avenue cor. 30th Street, Bonifacio Global City. It was a well-rounded kick-off to the holiday season, featuring the lighting of the larger-than-life UNIQLO Holiday tree, special treats from UNIQLO’s holiday partners, and memorable live performances from iconic local acts Jose Marie Chan and Ben&Ben.
A live choir set the night’s holiday mood as the Quezon City Performing Arts Development Foundation Inc. serenaded the crowd composed of UNIQLO’s community partners, influencers, and customers.
UNIQLO Philippines Chief Operating Officer Geraldine Sia then joined the celebrations to underscore the true meaning of the holidays, along with the company’s call to find joy in the everyday. Meanwhile, UNIQLO Vice-President for Marketing Georgette Jalasco discussed the value of sustainability and being part of the community. Customers are encouraged to take part in UNIQLO’s global clothing donation drive by donating their pre-loved LifeWear pieces at any UNIQLO store nationwide. These items are then distributed to people in need.
Sia and Jalasco, along with UNIQLO Chief Operating Officer Ikezoe Osamu, were then joined on stage by special performers Jose Mari Chan and Ben&Ben in lighting up the UNIQLO Holiday Tree. It featured images of UNIQLO customers taken at the Holiday Nook displayed at the company’s Global Flagship Store in Glorietta 5 and online entries.
Ben&Ben and local UNIQLO ambassador Matteo Guidicelli
With the UNIQLO holiday tree lit up and reflected on the smiles of the guests, Jose Mari Chan and Ben & Ben delivered special performances. The two musical acts collaborated to perform the new UNIQLO Christmas Jingle live.
The celebration also featured UNIQLO Holiday partners who all brought a variety of sustainable products and delicious treats that everyone enjoyed. Among the partners were Mary Grace, Da Gianni On Wheels, Michelle’s Puto Ube, Grow PH, Mang Felix Taho and Mang Alex Fishball. There as well to provide Filipino Christmas food staples were Lisa’s with its bibingka, puto bungbong, and hot chocolate, along with Bukas Palad with its fruit cake and other goods.
To help customers this holiday season, UNIQLO, along with Jose Mari Chan and Ben&Ben, also curated gift suggestions in a special Holiday Gift Guide that presents something for everyone, perfect for this season of giving.
With just a few weeks remaining before Christmas, make sure to visit UNIQLO and find the right pieces for the people you love. Not sure yet what items to shop for this season? Get inspired by the UNIQLO Holiday Gift Guide with its curated selection of essentials for everybody.