Known for embracing her natural morena beauty, actress Lovi Poe is set out to inspire self-love in new heights with her new makeup collection with Filipino-founded cosmetic line Ready Set Glow.
Aside from being hard at work promoting her current movie “Guilty Pleasure” co-produced by her very own company C’est Lovi Productions with Regal Films, prepping her Hollywood debut with upcoming film “The Chelsea Cowboy” and engaging in various endorsement deals, Lovi is now introducing a makeup collection called “Love, You by Lovi” with Ready Set Glow, marking her new era as a beauty entrepreneur.
Like a love letter penned to oneself, “Love, You by Lovi” is more than just a makeup line. It is a celebration of your unapologetic beauty and a declaration of your self-worth. With the subtle elegance of neutral and bare skin shades, this collection is an ode to the phenomenal woman that exists within you. The “Love, You by Lovi” collection includes five unique makeup products in neutral and bare skin shades, designed to highlight your natural beauty.
“I wanted the collection to feel like a love letter to everyone who uses it—a reminder to love yourself first and celebrate your unique beauty. The concept is rooted in self-love and embracing what makes you unique. Each product is designed to highlight individual beauty and serve as a reminder that you are enough, just as you are,” Lovi shared in an interview. “I believe makeup should enhance, not just cover up. By adding skincare benefits, this collection is meant to nurture your skin while enhancing your beauty.”
“I’ve always believed that makeup is more than just a beauty product—it’s a form of self-expression and empowerment. This collection is my way of sharing that vision and celebrating individuality through makeup.”
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Five Unique “Lovi” Makeup Products
“Love, You by Lovi” was personally conceptualized by Lovi Poe with the Ready Set Glow team in a collaborative approach.
“It was a collaborative and thoughtful process. I wanted each product to feel purposeful and to complement a variety of looks and moods. We selected items that resonated with me and that I felt would inspire others,” she said
The “Love, You by Lovi” collection has introduced five makeup products that beauty junkies will surely love.
Skin Poetry Scented Body Shimmer is meant to add some sparkle on your skin for that extra feel-good glow, meant to make you shine no matter the texture or color your skin is. It is enriched with lavender essence for that fragrance you’ll adore. Aside from the glitter, this body shimmer has skincare benefits, as it is enriched with Vitamin E for healthy skin and SPF15 for sun protection.
“I love body shimmers! They add that extra glow and make you feel radiant. Skin Poetry Body Shimmer is special because it’s lightweight yet gives a gorgeous shimmer. I chose purple and pink shades to represent a fun, dreamy side of beauty,” she said.
Skin Poetry Body Shimmer comes in 4 shades: Celestial Glow (ivory white); Dream Dust (lilac), Girl’s Girl (pink); and Sunny Side (beige). The product name Skin Poetry features a play on words, as it gives an ode to Lovi’s surname.
Another makeup product from the Me, Myself & I Lippie. This multi-use product is more than just a lip product. It’s a balm, high gloss, plumper and lip treatment– all in one chic tube. It combines the benefits of hyaluronic acid and jojoba oil for hydration and plumping on the lips, plus Vitamin E for antioxidant protection. You can glide on for a glossy finish, and layer for added volume.
“I love how versatile the ‘Me, Myself and I’ lippie is. It feels like a confidence boost in a tube—it’s perfect for any occasion and makes me feel empowered every time I wear it,” the actress said.
The Me, Myself & I Lippie comes in six shades. One shade is called “Moreyna” which is the nude brown color, and a play on words with “Morena” and “reyna” – very true to who Lovi is.
‘In the Flesh’, an idiom for “you’re really here” which means the real you is present in the moment, is the nude pink shade.
Smitten is the pink shade lip color in the collection, while Plum Pout is the purple red color. Resolute Red is the red shade, and Majestique is the dark red color.
Another note-worthy product is the Heart in Bloom Cream & Powder Blush Duo, a celebration of self-love in every shade. This versatile duo offers the velvety texture of cream blush and the radiant finish of powder blush, infused with nourishing ingredients like jojoba oil, camellia oil and meadowfoam oil. It’s a tribute to blooming confidence and inner beauty.
“I wanted everyone to find a formula they loved. Cream gives a dewy, natural finish, while powder provides a soft, matte look. It’s all about giving people options that work for them. It could also make magic when combined,” Lovi said, describing the blush offering.
This blush product comes in four shades: Blossom (pink); Fine Wine (purplish); Flourish (coral); and Rosebud (red).
The Love and Light Contour and Highlighter Stick effortlessly sculpts and illuminates your features, allowing you to express your unique radiance with ease. Whether you’re defining your cheekbones or adding a touch of luminosity to your complexion, this dual-ended stick empowers you to embrace your beauty journey with confidence and grace. It also comes with nourishing ingredients like jojoba oil, camellia oil and meadowfoam oil.
This contour and highlighter stick comes in 4 shades: Eclipse; Harmony; Sonnet; and Luna.
Lovi shared her personal tip when using the Love and Light Stick,” Blend, blend, blend! The stick is designed to be easy to use, so take your time to blend and build it up gradually. It gives a natural glow that can be as subtle or bold as you want.”
She also shared her favorite makeup trick she learned from working with various makeup artists.
“One of my favorite tricks from top makeup artists is the art of adding dimension and sculpting the face with light and shadows. I learned that a well-placed highlighter can brighten key areas. For contour, I love how subtle shadowing under the cheekbones and along the jawline can really define and sculpt the face without looking harsh. These techniques work together to bring depth and dimension, making the features stand out beautifully.”
Lastly, the collection also features the Statement Setter Brow Trio, your key to embracing self-love and confidence through beautifully sculpted brows. This all-in-one set features a brow gel infused with nourishing Vitamin B5 and Aloe Vera Extract for hair growth and precise shaping. The included spoolie allows for grooming and blending, while the brow pencil is enriched with Jojoba Seed Oil, Argan Oil Castor and Castor Oil,which defines and fills the brows effortlessly.
This brow setter comes in two shades: Self-Motivation (dark brown); and Confidence Creed (brown grey).
“Start by outlining the shape you want, then fill in lightly. Use the spoolie to blend and soften for a natural look. It’s perfect for creating a bold brow or a more subtle finish,” Lovi said.
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Partnership With Ready Set Glow
Introduced in September 2022 as the endorser for Ready Set Glow, it is apparent that Lovi’s relationship with the brand has grown into a business partnership, describing her collaboration with the brand as empowering.
“As an endorser, I loved that I could express my authentic self. Ready Set Glow allowed me to bring my personality to the brand, which felt natural and exciting,” she narrated.
“As a business partner, the experience was empowering. Collaborating on creative decisions and seeing my vision come to life was incredible. Ready Set Glow truly supported my ideas and embraced the message behind ‘Love, You by Lovi’,” she added.
For Lovi, coming to her era of being a beauty entrepreneur is a different high, saying, ”It’s a surreal and fulfilling experience. Seeing my ideas come to life and sharing them with others is incredibly rewarding!”
Lovi also shared why she chose the brand to be her partner in the business of beauty.
“Ready Set Glow has a fearless approach to beauty that resonates with me. Their boldness, creativity, and commitment to quality made them the perfect partner for this collection. My journey with Ready Set Glow started as an exciting collaboration and evolved into something deeper. From the beginning, we connected over a shared passion for beauty, and that synergy grew into a meaningful partnership.”
Marian Lao Siggaoat, co-founder & brand director of Ready Set Glow, explained why Lovi has always been an ideal partner to the brand.
“Our team has always been a fan of Lovi. We believe that her values align with RSG’s brand values. She is a modern woman who is confident in her own skin and is not afraid to express her individuality. She’s been one of our celebrity endorsers since 2022 . Through the years, we fell in love with her more for the kind of person that she is. She is really one of the kindest, one of the most authentic people you’ll know,” Marian shared.
“We wanted to take the relationship to the next level. We offered the partnership to her and we are grateful she agreed. She’s a delight to work with. She believes in the RSG brand and you can really tell that she loves RSG products because she always uses them.”
“We got to know her so much more. We found out that she is very hands on in whatever she does. She’s very involved and actively participates in decision-making – from the development of the products, down to naming the collection. She wants to make sure that everything is done according to her liking. She really puts her heart and mind to whatever she does. She wants to make sure that we adhere to a certain standard so that we can release the product that’s of great quality.”
The actress couldn’t stress more why it is important for her to choose self-love as the central theme of her debut makeup collection.
“Self-love is about embracing who you are without seeking validation. It’s been a journey for me, learning to accept my flaws and celebrate my strengths. Embrace who you are, flaws and all. Be kind to yourself. Each day, I remind myself that my worth isn’t defined by anyone else,” Lovi concluded.
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