preparation for her Valentine’s date with her husband.
Collagen users, rejoice! You can now stock up on your SKJN Collagen Microtablets in at least 200 major Watsons stores nationwide. The Microtablets’ in-store availability was officially announced during the country’s largest health and wellness expo, the Watsons Health and Wellness Expo 2024. Beauty enthusiasts now have more options for collagen while exploring the benefits that made SKJN Collagen Microtablets a social media sensation.
During the product’s launch at the Watsons Health and Wellness Expo 2024, beauty queen Billie Hakenson and actress Kristine Hermosa-Sotto talked about Kristine’s journey with SKJN Collagen. Kristine initially encountered the collagen microtablets when she was getting ready for her Valentine’s date with her husband. One year later, she explains why she loves taking it – and it’s because of how easy it was to drink and the positive effects she experienced while using it.
Humble online beginnings
Before the brand rose to TikTok’s viral fame, SKJN began selling its products through Facebook and Instagram in 2019. In 2020, the brand experienced increased sales at the height of the pandemic. “People were in their houses, fully online and open to exploring other brands,” shared Bright Beauty Inc. Sales and Marketing Director, Earl Viray. “That’s the time we saw a very high increase in growth.”
From one to two customers, the brand consistently grew throughout the years thanks to word-of-mouth recommendations from satisfied users. Customers started referring the product to others, and resellers reached out to the brand to set up their online stores. In 2020 alone, SKJN sold collagen microtablets and other products to more than 2,000 customers.
By 2022, the brand was ready to explore more avenues. SKJN opened its official online stores in LazMall and Shopee Mall. In 2024, the brand reached another milestone by making collagen microtablets available across major Watsons stores in the Philippines.
SKJN’s product benefits
SKJN prides itself in its product offerings, particularly its collagen microtablets. The meticulous formulation, production process, and convenient tablet size contribute significantly to the product’s popularity.
Manufactured in Japan
Japan is well-known for its cutting-edge technology and stringent quality control standards. Being manufactured in Japan, SKJN Collagen Microtablets and its other products are manufactured to the highest degree of quality and safety.
Uses 100% Japanese hydrolyzed collagen
The core of SKJN Collagen Microtablets lies in its formulation. One of the brand’s founders tirelessly searched for the right collagen formula and found the answer in Japan’s hydrolyzed collagen. Hydrolyzed collagen offers a more concentrated form of collagen peptides, making each microtablet extremely potent.
Smaller than standard collagen tablets
SKJN Collagen Microtablets boast a practical advantage – its size factor. The brand uses Japanese compact technology to make the microtablets. This form factor makes them remarkably easier to swallow than other collagen tablets on the market. Even if the microtablets are small, they are one of the most powerful hydrolyzed collagen peptides available.
True to its claim
SKJN’s rise to fame was thanks to the customers’ favorable results from using the product.
“Since I started taking the microtablets, my skin has been beautiful and glowing. Even my quality of sleep improved, and I always look fresh. The stretch marks on my legs, and my legs, overall, began to lighten as well. I will keep using the product,” shares Joyce, a long-time user.
SKJN believes in the product, and its customers do, too. “I would also like to thank our influencers, especially those who vouched for the brand during its early days. They are the ones who create quality and authentic content for our products. They documented its effects every day for others to see that the product is working,” Viray mentioned.
Skincare enthusiasts can now mark their calendars — SKJN Collagen Microtablets hit the shelves of Watsons stores by February 2024.
Stay tuned for exciting updates on new products and more products to be available in-store. Follow SKJN Collagen on social media for the latest news and announcements.