Maya has always been about moving things forward. As the Philippines’ #1 Fintech Ecosystem and Digital Bank, it’s not just reshaping how people spend, save, and invest — it’s also powering entrepreneurs through Maya Business. From seamless QR and card payments to working capital support, Maya has become the backbone of SMEs chasing growth and building communities.
Take Yardstick, one of the pioneers of specialty coffee in the Philippines. What began as a single café has now grown into seven branches, and through every step of that journey, Maya has been there.
“Maya has been with us since the beginning,” shares co-founder Andre Chanco. “From our first store to our seventh, it has powered our payments: QR, cards, it’s so reliable that it frees us to focus on what really matters: the coffee and the experience.”
But for Andre, growth wasn’t just about adding cafés. It was about pushing coffee culture forward, creating spaces and experiences that could bring communities together. That idea eventually became Coffee Plz, a festival he co-created with Tricia Jose. Unlike your typical coffee fair, Coffee Plz blended top roasters from the Philippines and abroad with music, competitions, and culture, proof that coffee could be more than just a drink, but a shared cultural moment.
And at the center of it all was the Maya Black Credit Card, built for today’s experience generation. At Coffee Plz, Yardstick crafted exclusive drinks Black to Basics and Black Label available only to Maya Black cardholders. Suddenly, a coffee run wasn’t just a purchase; it was access, rewards, and a story worth sharing.
“We wanted to give customers a smooth experience during the festival, so partnering with Maya made perfect sense,” says Andre. “It’s forward-thinking, accessible, and perfectly aligned with our community. It’s been a big part of how we’ve grown, and being a Maya Black Preferred merchant only elevates that further.”
Powering Both Sides of the Counter
What Maya does for Yardstick reflects the ecosystem it’s building across the country. For businesses, Maya Business powers everything from QR scans and card swipes to terminals and working capital when expansion calls.
For customers, the Maya Black Credit Card transforms everyday spending into something bigger: your morning coffee becomes miles toward your next flight, a weekend escape unlocks access to over 1,300 airport lounges, and every tap comes with next-level security thanks to its sleek, numberless design and auto-refreshing CVV.
Here’s what you unlock with Maya Black:
- Up to 10x Maya Miles at Maya Black Preferred merchants like Yardstick
- A 3,000-mile welcome bonus after spending ₱5,000 in 60 days
- Global access via Visa, including 1,300+ airport lounges worldwide
- Sleek, numberless design fully controlled in-app for ultimate security
And because access should be for everyone, there’s also Maya Black Express — a deposit-backed way to enjoy all the perks of Maya Black while building, or rebuilding, your credit profile.
Want to give your customers the same elevated experience? Join the Maya Black Preferred program by signing up as a Maya Business merchant today.
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