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Home»Business»Dexterton launches new E-Commerce Platform
Business

Dexterton launches new E-Commerce Platform

A Bold Step Toward a Seamless Digital Experience
Team OrangeBy Team OrangeJanuary 29, 2025No Comments4 Mins Read
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Dexterton Corporation proudly unveils its newly revamped e-commerce website, shop.dexterton.com, marking an exciting milestone in its mission to provide an elevated and inspiring shopping experience. Along with the website redesign, Dexterton has updated its domain from dextertonstore.com to a more streamlined and brand-aligned address, shop.dexterton.com, reflecting its commitment to innovation and growth.

Following the successful redesign of its corporate website last November, the e-commerce platform completes Dexterton’s “Inspired by design, Driven by purpose” tagline which perfectly embodies the company’s dedication to crafting inspiring, purposeful, and sustainable spaces.

The Vision Behind the Revamp

“The decision was driven by our commitment to evolving alongside our clients,” said Audrey Go, president and CEO of Dexterton Corporation. “We recognized the need to better reflect who we are today–a company that values innovation, design, and customer centricity. Both websites [dexterton.com and shop.dexterton.com] were redesigned not just to be more visually appealing but to improve functionality and make it easier for our clients to connect with us and explore our offerings. It’s about creating a digital presence that’s as polished and thoughtful as the spaces we help our clients build.”

The web development team that worked on the revamps shared the inspiration behind the upgrades, stating, “As we have launched the new corporate website, it became clear that our e-commerce platform needed to be aligned with the same vision. The revamp was inspired by our dedication to delivering a seamless, aesthetically pleasing, and user-focused shopping experience that reflects our core values of innovation and elegance. By updating the design and functionality, we aim to meet the evolving needs of our customers while staying true to our brand identity.”

New Features That Elevate the Experience

The reimagined shop.dexterton.com introduces key upgrades designed to inspire creativity and provide an intuitive shopping journey including new features such as:

  • Shop the Look Functionality: Where users can explore lifestyle images and seamlessly identify featured products, complete with names and prices.
  • Tips and Inspiration Sections: Explore curated content that help you create inspiring and functional spaces.
  • Enhanced Navigation: Improved filtering and sorting options now allow customers to browse effortlessly across categories like Bath & Fixtures, Home & Lifestyle, and Tiles.
  • Interactive Listings: Product pages now include comments and reviews, encouraging a more community-driven experience.
  • Dedicated Testimonial Section: Highlighting real customer experiences to build trust and inspire confidence.

“These updates collectively ensure a more inspiring, engaging and user-friendly shopping journey.” the development team explained, adding “The upgraded interface makes it simple for our customers to find what they need while also encouraging them to discover new possibilities.”

A Thoughtful Development Process

The website’s development process was carefully planned to align with Dexterton’s vision and deliver an unparalleled user experience.”The new e-commerce platform was designed to be intuitive and inspiring—a space where clients can browse and shop with ease, whether they’re looking for high-end designer pieces or carefully curated essentials.” shared Audrey Go. The website boasts an exquisite display of world-class home solutions from internationally renowned brands like Kohler, Blanco, Simmons, Sodai, Keope, 41zero42, Impronta, Piemme, Rondine, Alaplana, Mutina

“It’s not just a shopping platform; it’s a space that celebrates the intersection of design, quality, and convenience. We’ve also added features to enhance discovery, making it easier for our clients to find products that align with their vision.”

What’s Next for Dexterton?

Audrey Go highlighted that this launch signifies a significant step in Dexterton’s evolution. “This is a testament about where Dexterton is headed. It reinforces our commitment to elevating spaces and life, making great design accessible while offering unparalleled service,” she said.

Looking ahead, Dexterton has even more ambitious plans. “The new websites are just the beginning.” Go added. “We’re working on enhancing the customer journey even further, from curated showrooms to expanded product offerings and services. Expect more exciting partnerships with global design leaders, more events that engage and inspire our community, and continuous updates to how we bring our clients’ visions to life. This is an exciting chapter for Dexterton, and we’re just getting started.”

With the launch of shop.dexterton.com and its modernized domain, Dexterton reaffirms its position as a leader in design and innovation, bridging the gap between technology and thoughtfully curated living spaces.

Explore the new website now at shop.dexterton.com.

Audrey Go Dexterton Corporation
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Team Orange
Team Orange

TEAM ORANGE is Orange Magazine TV's select contributors. It also contains Press Releases. Please follow @OrangeMagTV on Twitter for other updates.

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