Actor Enchong Dee is a beautiful man in Barong Tagalog, serving as celebrity ambassador for Noble Creations, a boutique of Filipiniana wear based in Artesia, California, USA.
The bankable star attended the special gathering last March 2 when he personally introduced the shop’s latest collections and new arrivals.
“They can always get other celebrities with bigger numbers and who are more famous,” Enchong humbly said, “That is why I’m glad the universe matches the people that kind of have the same sensitivity and respect for things Filipino.“
Enchong has been the ambassador for Noble Creations the past several months. He takes pride that the brand has aimed to further make Barong Tagalog more recognized globally, with its embroidery products crafted by artisans in Lumban, Laguna — the acknowledged Embroidery Capital of the Philippines.
Lumban is the hometown of Noble Creations CEO Amiel Noble who had been cited by The Outstanding Filipino Awards (TOFA) in a ceremony held in Hawaii. He was also recently honored at Burdang Lumban Festival.
The actor who famously appeared on the music video of the modern classic “Chinito,” said, “I feel proud every time I see a Filipino brand making waves abroad. It’s comfortable for me to wear something rooted in Filipino craftsmanship.”
He acknowledged, “At the heart of the brand is Kuya Amiel and his advocacy to uplift the brand of Barong Tagalog. He is someone you would want to support all the way as he dresses up Filipinos who are making waves in Hollywood.”
He added, “In just one meeting you can see how Kuya Amiel loves the Philippines in the same way that I do. That commonality alone is a good partnership already. I want to think globally and act locally.”
When asked what keeps him to be a sought-after influencer. He shared, “Reputation itself can sell. If people trust you, anything you promote has an automatic following.You have to be able to keep your reputation intact.”
Enchong has been a regular fixture in Manila International Film Festival events in L.A. He is in the cast of last year’s Metro Manila Film Festival entry “Topakk,” that after successfully portraying Padre Jacinto Zamora in “GomBurza” which won 2nd Best Picture at the 2023 MMFF. He also appeared in the film “Outside” which is Netflix’s “first original zombie film set in the Philippines.”
When the idea of him one day moving to the US for good was brought up, the Kapamilya star said, “I see the US as a place where hopefully I can keep on coming back.”