Mang Inasal, the Philippines’ Grill Expert, is heating up October with Ihaw Fest 2025, its biggest annual promo running nationwide from October 1 to 31.
Carrying the theme “Ihaw Fest: Ihaw-Sarap, Unli-Saya Deals,” (Grill Fest: Deliciously Grilled, Unlimited Fun Deals) the campaign gives customers sulit (worth it) treats all month long. From October 1 to 15, those who buy two Chicken Inasal Large Value Meals of the same variant get a free Extra Creamy Halo-Halo Small. Meanwhile, from October 16 to 31, every Family Fiesta Bundle order will also come with two free Palabok Solo.
“Our Ihaw Fest is about giving consumers more reasons to get together and enjoy their Mang Inasal moments,” said Mang Inasal marketing head Mari Aldecoa. “Whether it’s a quick lunch with officemates, a fun dine-in with friends, or a Family Fiesta at home, we hope that every time people enjoy their Ihaw-Sarap favorites, they also feel the Unli-Saya of being with loved ones, because at the end of the day, what really stays with us are the happy moments we share at the table.”
Customers can enjoy Ihaw Fest deals through dine-in, takeout, drive-thru, or delivery, making the promo easy to access across the country. This October feast offers new ways to gather, share stories, and savor Mang Inasal’s well-loved flavors.
Mang Inasal, best known for its Chicken Inasal, Pork BBQ, Palabok, and Extra Creamy Halo-Halo, has continued to strengthen its position in the quick service restaurant industry. In the 2025 Brand Finance report, the company was named the Strongest QSR Brand in the Philippines and ranked 7th among the country’s strongest brands overall, a recognition credited to its solid sales growth, high customer trust, and enduring brand loyalty.