OPPO and Discovery collaborated with the Department of Tourism to showcase the Tboli community in Lake Sebu, South Cotabato, captured on the OPPO Reno14 Series 5G.
The film is part of Discovery’s Culture in a Shot program under the 2025 theme Celebrate the Moment. After features in 15 countries and regions, the project turns its attention to the Philippines with a concise, respectful portrayal of T’boli creativity and daily life. This collaboration marks an initial step in telling more stories from local communities.
The partnership aims to capture and preserve living cultural practices of the Tboli. Blending innovation with advocacy, OPPO joins the effort by leveraging the Reno14 Series 5G’s camera system and AI imaging to document the T’boli’s cultural legacy in striking, true-to-life detail.
“At OPPO, we believe technology should go beyond convenience. It should empower communities and preserve heritage. This partnership with Discovery and the Department of Tourism allows us to do just that,” said Joanarc Sales, Associate Marketing Director of OPPO Philippines.
Production was coordinated with DOT Region XII and the National Commission on Indigenous Peoples. Activities were conducted with guidance and free, prior, and informed consent from Tboli elders to ensure accuracy and respect.
These innovations help preserve the details that define T’boli artistry. More than showcasing technology, this initiative reflects OPPO’s commitment to purposeful innovation, cultural heritage support, and community upliftment, ensuring the traditions of the T’boli are celebrated and remembered.
From the sacred art of T’nalak weaving, guided by the spirit of Fu Dalu, to the symbolic brasswork of Sesotunawa, each story reflects the Tboli’s enduring creativity, resilience, and pride. Through this collaboration, OPPO and Discovery invite Filipinos to rediscover and celebrate Indigenous heritage, beginning with the Tboli of Lake Sebu. The OPPO Reno14 Series 5G was used on location for ultra-clear low-light footage, steady handheld recording, and color-faithful imaging, helping preserve texture and detail without heavy equipment.
The short film will run on the 3D billboard at One Bonifacio High Street. Viewers can experience the piece in large format and learn more about the makers and their craft.
Make Your Moment and Win an OPPO Reno14 F 5G
Visit the 3D billboard at One Bonifacio High Street. Take a creative photo with the feature. Post publicly on Facebook, Instagram, or TikTok using the hashtags #OPPOLovesThePhilippines #OPPOReno14Series5G #MakeYourMoment #OPPOxDiscovery #OPPOCultureChallenge. Check OPPO Philippines on Facebook for full mechanics. One winner will receive a Glossy Pink OPPO Reno14 F 5G.
Let Your Hometown Shine
Share photos or videos that show the culture, places, and people of your hometown using the same hashtags. These posts can help identify communities for possible future features with OPPO, Discovery, and the Department of Tourism.
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