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Home»Business»Share a Coke’ Returns… Bigger, Better, and More Personal Than Ever!
Business

Share a Coke’ Returns… Bigger, Better, and More Personal Than Ever!

Coca-Cola Philippines marks the awaited return of its iconic ‘Share a Coke’ campaign for the new generation with exciting experiences to share with friends.
Team OrangeBy Team OrangeJune 1, 2025No Comments3 Mins Read
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Remember the kilig of finding your name on an ice-cold Coca-Cola bottle? The iconic ‘Share a Coke’ campaign is back in the Philippines, with personalized bottles and cans, and exciting live experiences designed to connect you and your barkada and family nationwide. With over 333 names and nicknames available nationwide, as well as innovative experiences being rolled out from May to July 2025, Coca-Cola is offering even more reimagined ways to celebrate friendships. Through its comeback, ‘Share a Coke’ aspires to help deepen Connections amongst today’s youth by inviting the new generation to create lasting, real-world moments, moving beyond fleeting digital interactions.

In 2011, Coca-Cola launched ‘Share a Coke’, a first-of-its-kind campaign that saw personal names replace its iconic billion-dollar logo, igniting the global trend of personalised branding. This revolutionary campaign reinvented how people experienced their favorite drink. Now, ‘Share a Coke’ evolves, offering richer, more engaging experiences.

New Ways to Share the Magic

Understanding Gen Z’s desire for genuine connection (where 72% crave authenticity*), ‘Share a Coke’ offers a simple yet powerful way to express care. From May to July 2025, you can find personalised Coca-Cola bottles and cans at major supermarkets and convenience stores nationwide. Whether it’s surprising a friend, collecting bottles with your barkada’s nicknames, or enjoying your own name on a Coke on a hot day, there are now more ways than ever to Share a Coke.

Celebrate Connections at the ShareCon Main Event in BGC

On May 24-25, thousands of people gathered at the BGC Amphitheater for the Share a Coke ShareCon 2025 — the biggest celebration of connection brought to life through an immersive experience zone designed to make your Share a Coke story unforgettable.

Step into the magical world of Coca-Cola and enjoy:

  • Coke Create & Collect Corners – personalize your own Coke bottles or keychains on the spot
  • ‘Your Coke Moment’ photo ops – snap memories with your barkada
  • LED life-size Coke bottle – the centerpiece of your most IG-worthy shots

Every activity is designed to help you make real connections, celebrate moments that matter, and share a Coke with the people who matter most.

Ready to Share a Coke?

“In today’s digital world, small gestures matter more than ever,” said Adrian Manlapig, Marketing Director at Coca-Cola Philippines. “‘Share a Coke’ reminds us that the best memories are those we create with others. Whether it’s laughter over merienda or a surprise bottle from a friend—those are the moments that stick.”

Happening soon, Share a Coke ShareCon 2025 will take place simultaneously in five (5) locations across the country—bringing communities together through an LED livestream that lets attendees interact and forge real connections from their respective sites.

Everyone is invited to be part of Coca-Cola’s global Share a Coke movement! Find personalized cans and bottles from May to July 2025 at major supermarkets, convenience stores, and partner outlets nationwide—and experience the Real Magic of sharing.

Look for your name. Customise a bottle. Toast with a friend. Post your story and don’t forget to use #ShareACoke and follow & tag @cocacolaph for more surprises throughout the season. Make sure to follow the official pages of Coca-Cola on Facebook and Instagram to be the first to know more news on Share a Coke.

Adrian Manlapig coca-cola philippines Share a Coke ShareCon 2025
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Team Orange
Team Orange

TEAM ORANGE is Orange Magazine TV's select contributors. It also contains Press Releases. Please follow @OrangeMagTV on Twitter for other updates.

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