Siquijor Island has emerged as the fastest growing destination for attracting international travelers visiting the Philippines, according to digital travel platform Agoda. The travel platform’s New Horizons list further reveals Bohol to be the top trending destination for Filipino domestic travelers and Hanoi, Vietnam to be emerging among Filipinos traveling abroad.
Agoda’s New Horizons ranking, which is released annually, compares the accommodation booking ranks of the two previous years to identify the highest climbers in both domestic and international travel.
Siquijor Island is a hidden gem located in the Central Visayas region of the Philippines with growing appeal for international travelers, particularly from China, South Korea, the United States, Australia, and Germany. Known for its mystical reputation, pristine beaches and lush natural beauty, the island sets itself apart from its more widely known counterparts like Boracay, Siargao and Palawan. Travelers can experience the island’s unique healing therapies and local shamanic practices, including during the annual Healing Festival held during Holy Week, or enjoy its many white sand beaches, dramatic sunset views, enchanting caves and waterfalls, and breathtaking coral reefs and marine life.
Meanwhile Bohol, also located in the Central Visayas region, is gaining popularity among domestic travelers. Known for its stunning natural attractions, rich cultural heritage, and unique wildlife, Bohol offers a blend of adventure and relaxation. Travelers can marvel at the iconic landscape of the Chocolate Hills, enjoy the beaches in Panglao, cruise along the Loboc River, and encounter the island’s tarsiers, one of the world’s smallest primates.
For Filipino travelers traveling abroad, Hanoi is rising in popularity. With the first direct air route between Vietnam and Philippines launched earlier this year as well as increased flight routes between Manila and Hanoi, Filipinos can enjoy increased connectivity when traveling to Vietnam. Hanoi’s historic landmarks, colonial architecture and thriving food scene offers a unique blend of the traditional and modern. Rising interest from Filipino travelers offers a positive uptick for tourism in Hanoi following the floods and typhoons in Northern Vietnam this year.
Michael Hwang, Country Director Philippines at Agoda said, “The rising popularity of Siquijor and Bohol opens up new horizons for travelers to experience the charm of the Philippines’ lesser-known destinations. Agoda is proud to support efforts to promote these secondary destinations. It’s exciting to also see Filipino travelers showing more interest in Hanoi, especially with the increased flight connectivity in Vietnam. Wherever their journey takes them in 2025, Agoda is committed to helping travelers see the world for less.”
Looking at the top emerging destinations for Asian travelers combined, it is Shanghai that tops the New Horizons list. The Chinese metropolis is followed by Jeju (South Korea), Paris (France), Nha Trang (Vietnam), and Fukuoka (Japan).
Travelers preparing for their travel plans for 2025 are encouraged to check out Agoda’s great value deals on over 4.5 million holiday properties, more than 130,000 flight routes, and over 300,000 activities and experiences that are available on the platform. The latest deals are available in the Agoda app or on agoda.com/deals.