Renowned for their emotionally charged ‘hugot’ songwriting, Filipino alternative pop quintet NOBITA is back with a powerful new single “PNYT,” which promises to solidify their place in pop culture consciousness. Following the massive success of hits like “Ikaw Lang” and “Unang Sayaw,” the band is set to captivate a broader audience with this genre-defying track.
“PNYT,” which features award-winning rapper Flow G, serves as a bold departure from NOBITA’s signature sound. Infused with raw emotion and vulnerable lyrics, it tackles the unpredictable and sometimes devastating nature of love. The track opens with gripping guitar riffs and an infectious verse, blending elements of rock, R&B, and hip-hop to create an earworm that transcends musical boundaries.
“Extreme emotions require extreme expressions,” said NOBITA in a collective statement. “We’re happy to channel the song’s frustrating agony, while maintaining the right balance of sensitivity and control.” The band also noted that collaborating with Flow G introduced new dynamics to their music, pushing them out of their comfort zone. “We added our own flavor, but at the same time, ventured in a space we don’t normally explore. It’s a great feeling to step outside of what we’re used to and create something new.”
The collaboration came about serendipitously when NOBITA met Flow G at a wedding and crossed paths several times at music festivals. Although they weren’t close friends by default, the band felt a natural connection with the rapper. After reaching out to him on Instagram, Flow G immediately agreed to work together, and the chemistry between the artists quickly translated into a unique, passionate offering.
“PNYT” stands as a testament to the band’s versatility. With its aggressive instrumentation and the intense, heartfelt delivery of both NOBITA and Flow G, the song carries a fatalistic energy that sets it apart from the band’s previous work. It’s a refreshing, unfiltered look at the complexities of modern love, delivered with an undeniable sense of urgency and defiance.
According to NOBITA, the track really pushed them to go beyond their comfort zone and explore a completely different direction that is quite unusual from their repertoire. Despite multiple revisions and adjustments, NOBITA stepped up to the challenge to deliver a colossal anthem that pierces through the speakers in a captivating way.
NOBITA’s “PNYT” (Feat. Flow G) is out now on all digital music platforms worldwide via Sony Music Entertainment. The official music video premieres at 7pm, today.