In a world constantly reshaped by trends, technology, and noise, EastWest Rural Bank (EWRB) keeps its focus on something timeless: RESPECT. This year’s I Respect Award continues to recognize young students who live out the value of respect in meaningful, everyday ways.
Held during the graduation ceremonies of select Department of Education (DepEd) schools across the country, the I Respect Award 2025 honors graduating elementary students who have demonstrated respect not just as a manner of behavior—but as a way of being. A total of 84 students were selected based on teacher testimonials, character standing, and their consistent display of respect for self, others, the environment, culture, and digital spaces.
“This initiative is about affirming the quiet strength of students who show grace, empathy, and kindness every day—often in ways that go unnoticed,” said Sheila Marasigan Bajado, President of EastWest Rural Bank. “By recognizing these children, we also hope to uplift the communities, families, and teachers that helped shape them.”
EastWest Rural Bank officers joined the graduation ceremonies to personally award the I Respect medal and cash incentive to each honoree. This on-ground presence allowed the Bank to connect directly with school communities, honor the students in front of their families and peers, and reaffirm its support for values-based education.
The I Respect Award is one of EastWest Rural Bank’s initiatives that reflect its core values—particularly its commitment to respect, which is deeply embedded in the Bank’s advocacy for education with strong values formation. This award underscores the belief that shaping character is just as vital as academic success. The award is open to bona fide graduating elementary students with an excellent record in Good Manners and Right Conduct (GMRC) or equivalent subjects, and who are certified by their teachers as role models in respectful behavior. The 2025 selection began on March 11, with awards conferred during the April 14–15 graduation events.
In honoring these students, EastWest Rural Bank also sends a powerful message: respect isn’t just taught—it’s lived. And it starts young.
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