Last August 5, 2018 global athletic footwear and lifestyle brand Skechers held its inaugural Skechers Performance Run at SM by the BAY, Mall of Asia Complex. Headlined by its ambassador, celebrity athlete Gerald Anderson, the first in the country event highlighted the brand’s slogan to “Go Like Never Before” and its mission to make a fit and active lifestyle more accessible and enjoyable for more people.
The event was presented by Takbo.ph and Leadpack. Together with Gerald, others who participated in the run were Skechers ambassador and triathlete Faith Garcia, actors Rodjun Cruz and Marco Alcaraz, Vin Abrenica, Sophie Albert, Star Magic Basketball Team Blue members Jose Sarasola, Gerald Acao, Joe Vargas, Lou Abad, and Kyle Velino, reality teen stars Yong Muhajil and Tin Hammond. Athletes and fitness enthusiasts such as models Sam Ajdani, George Irineu, and Julia Azevedos, volleyball player Rex Intal as well as the Gerald’s teammates from Marikina Shoe Masters MBPL team also came and had fun at the inaugural run.
The Skechers Performance Run’s 5k, 10k, and 21k run distances attracted both beginners and seasoned runners where all categories and 3000+ racekits were sold out weeks ahead of the event.
Excitement was palpable during run day where as early as 2am, some runners were already warming up at the race grounds. At the end of the event, 3 champions emerged with impressive times; Joseph Mururi bested the 21k category with a chip time of 01:15:13, Edward Macalalad lead the 10k category in 37mins and 9 seconds, while Joseph Odhuno finished first in the 5k category with 19 mins and 19 seconds.
After completing the race, participants enjoyed a cool down session, several interactive booths and installations, exciting activities, and fabulous prizes from Skechers and its partners. The competitive and curious ones went for the Skechers Performance Treadmill Challenge where they ran their farthest distance in 30 seconds wearing the brands new Flight Gen running collection. A special treat was given to all Skechers wearers at the event where they got a pick a premium prize ranging from Skechers Performance headbands, cooling towels, sunglasses, and more. The raffle items kept everyone excited until the very end with items like Skechers shoes, Atmosfit watches, Anytime Fitness one-year memberships, up for grabs!
The photo opportunities were seemingly endless as runners took turns taking snap at the finisher podium area, and the giant 3D Skechers Performance logo.
In tandem with the first run event, Skechers Performance has just released its newest and most advanced running shoe collection to date which received rave reviews from runners who have already gotten and ran in their new pairs, as well as those who tried them on at the Skechers Performance booth that day.
Running Gear
With a collection of shoes to suit all types of runners, Skechers Performance introduces its latest line of outfitted with all-new Flight Gen midsole technology.
Flight Gen is a new generation midsole designed to provide a highly responsive ride with plenty of cushion protection. It generates an increased rebound with less weight, coming in a huge 30% lighter than the previous 5gen midsole material. On the new Flight Gen, Gerald says “pinaka favourite ko talaga yung Skechers Flight Gen kasi napakagaan, napakacomfortable, kahit sa mga long runs super supportive siya. And also dahil sa Midfoot Strike mas bumilis ang speed ko, ang masasabi ko this is the best shoe.”
All the latest renditions of Skechers Performance’s flagship running silhouettes, the GO RUN 6, GO RUN FORZA 3, and the GO RUN RIDE 7 feature Flight Gen and the brand’s signature Midfoot strike technology, which promotes efficiency in each stride, to deliver speed and comfort to wearers.
GO RUN 6
Gerald Anderson wore the Go Run 6 which propelled him to finish 5th overall for the 5km category. Meanwhile, model and Fitness influencer Juliana Azevedos dominated the women’s 5KM category by winning 1st Place wearing the Skechers Go Run 6. Skechers Ambassador Faith Garcia also won 2nd Place in the women’s 10k category using her trusted GO Runs. This sleek and lightweight neutral trainer is designed for maximum speed, sporting a breathable nearly seamless compression knitupper for a snug and sock-like fit. The GOrun 6 definitely delivers on its promise of speed and comfort as the top placers can attest.
GO RUN FORZA 3
Favored by elite marathoners, the Forza is a lightweight and responsive stability shoe designed with a full rubber outsole and triple density midsole for a stable, smooth transition with durability and traction. The Go Run Forza 3 offers added support for active stability ideal for long distance running. “It’s all you want in a performance shoe and more,” says fitness influencer George Irineu on his newest Go Run Forza 3.
GO RUN RIDE 7
Lastbut not the least, you can also try the Go Run Ride 7, your go-to well-cushioned neutral shoe. It features the ultra-lightweight Flight Gen cushioned midsole for optimal impact protection and response and adurable high-traction outsole. On using his shoes for running and training, volleyball player Rex Intal describes his Go Run Ride 7 and how it’s a great addition to his routine. “As a volleyball player, important sa amin yung core, may planks and then we run. So perfect ‘tong Skechers Go Run. The Flight Gen is really great and I can’t wait to use them in training”, adds Rex.
The Sunday morning of the Skechers Performance Run 2018 was a fun-filled one for all the runners who not only got some exercise in, but also came together as a community, inspiring each other to be fit and to GO LIKE NEVER BEFORE.
Skechers Performance Run 2018 is presented by Takbo.ph and Leadpack, Official Hydration Partner: Pocari Sweat, Official Media Partner, Mellow 94.7. Major Sponsors: Starbucks, Anytime Fitness Philippines. Special thanks to: Urban Ashram Yoga, Atmos Fit, Sembrandt Soundbar, Feel Well Yogurt Drink, Baskin Robbins, Bay Brothers Surf ‘n Turf.
For more Skechers Performance, visit skechers.com.ph, and @SkechersPerformancePH on Facebook and Instagram.
Skechers is available at Glorietta 2, Trinoma, SM North Edsa The Annex, Ayala Malls Cloverleaf, Gateway Mall, Robinsons Galleria, Ayala Malls The 30th, SM East Ortigas, Market! Market!, SM Mall of Asia, Robinsons Place Manila, Lucky Chinatown, Alabang Town Center, Festival Mall, SM Southmall, SM Bacoor, SM Dasmarinas, Robinsons General Trias, SM Lipa, Fairview Terraces, SM Fairview, SM Pampanga, Marquee Mall, SM Clark, Vista Mall Bataan, SM Cabanatuan, Robinsons Place Ilocos, Ayala Malls Legazpi, Ayala Center Cebu, SM City Cebu, SM Seaside Cebu, SM Bacolod, SM Iloilo, SM Davao, Abreeza Mall, Gaisano Mall of Davao, Limketkai Mall and Centrio Mall.