Taipei City collaborates with Filipino YouTube Star Mikey Bustos to promote travel and food through a music video.
Deputy Commissioner of Taipei City’s Department of Information and Tourism Chen Yu-hsin claims that the comedian-singer is the first foreign celebrity to be invited as Spokesperson to promote Taipei as perfect city for foodies and shopaholics. He even expressed his gratitude to the Filipinos for choosing Taipei as one of their favorite travel destinations. Accordingly, the number of Filipino visitors has hit new highs, with the number reaching 290,784 since Taiwan approved the visa-free program for visitors from the Philippines in November 2017. This is a staggering 68.59% increase from the same period in the previous year, which attracted 172,475 people in 2016.
Furthermore, the Department of Information and Tourism has created a promotional theme, a 24-hour non-stop eating tour, targeted at the food-loving nature of Filipinos. The department also leads a delegation to visit the Philippines. The delegation consists of Taipei’s famous food and beverage service providers, including Taipei’s popular breakfast brand My Warm Day, hottest Ma La hot pot, award-winning pastry and bakery Sunmerry, always packed Smoothie House, world-famous beverage maker KQ Tea, chic hotel chain Amba, dry noodle maker Asha-food and Fried Chicken Master. Taipei’s double-decker sightseeing bus service and the trendy hotel chain are also drawing attention from the Philippine visitors during the product launch event.
Meanwhile, the famous local travel agency Jeron Travel has launched its latest travel promotion: an airfare and hotel deal with Taiwan’s top airliner EVA AIR, including a ticket for the Taipei double-decker sightseeing bus. The ticket sale is set to start on 5th July in the Philippines at a minimum price of USD 400. Also available is the limited amount of Fun Pass Taipei and “FUN TAIPEI” surprise package. This will give Filipinos get to enjoy a series of super deals once they board the flight until they return home.
Deputy Commissioner Chen Yu-hsin says the Department of Information and Tourism also hosts a tourism business matching session for the first time right after the press conference to follow the local customs of the tourism industry. More than 40 local tourism operators and agencies are invited to meet with the business delegates from Taipei in the hope of encouraging more Filipino visitors to come to Taipei.
On Friday, July 6, another promotional event will be held at the Activity Center of Glorietta 2. Again, Mikey will perform the song “My New Crushie.” There will be food stations featuring dishes from Taipei, a DIY session and an interactive photo studio. Members of the public are welcome to attend the event to see a live performance, sample Taipei’s delicious food. You can even win a prize when you take pictures at the event and tag FUN TAIPEI. And capping off the series of promotional events for Taipei City is the 2018 Travel Madness Expo at SMX Convention Center in Pasay City, happening from July 6 to 8.
Now is the best time to explore the many sides of Taipei.